Free Event In New York City Shows Business Owners How To Advertise Online
Aug 17, 2016
The event Target a Perfect Customer! (Introduction to Online Advertising - PPC) will show business owners how to market their business online using the latest strategies. It will be held in New York City on Wednesday August 24th, 2016 at 6:00 PM.
New York, NY, United States - August 17, 2016 /PressCable/ —
Business owners looking for the latest information about online advertising and pay per click marketing should register to attend the event Target a Perfect Customer! (Introduction to Online Advertising – PPC) scheduled for Wednesday August 24th, 2016 at 6:00 PM.
John Cook is speaking at the event, which will cover:
Various online advertising networks, how they work, and how to choose from the many ones out there.
Precise audience targeting and keyword selection so that only the likely-to-buy people will see ads.
How to create and craft the perfect landing page and get it online so it can convert visitors into buyers.
Retargeting, the placing of various pixels and tags on a website to market to custom audiences (groups of website visitors who have previously visited a certain page or group of pages or completed an action on a website) as they browse other websites across the internet.
How to track online advertising campaigns so everything can be optimized. The most important metrics in various analytics and statistical measuring tools will be discussed.
The event is for business owners in all industries with of all levels of expertise in online advertising from beginner to expert. Additionally, attendees of varying levels of technical expertise are welcome. The technical parts of the presentation will be explained in a way that is easily understood by attendees but also in a way that engages attendees with technical expertise.
When asked about the reasons behind creating this event, the host of the event, John Cook said:
“Online advertising is evolving at a rapid pace. There are new ways to target ideal customers and new ways to market to them. This event was created to get business owners up to speed on the latest online advertising techniques.”
Full details on the event can be found at: https://www.eventbrite.com/e/target-your-perfect-customer-introduction-to-online-advertising-ppc-tickets-27115947529
For more information, please visit https://www.eventbrite.com/e/target-your-perfect-customer-introduction-to-online-advertising-ppc-tickets-27115947529
Contact Info:
Name: John Cook
Email: [email protected]
Organization: John Cook
Phone: 2123350590
Release ID: 128171
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