Local SEO Will Make or Break Dental Practices, Trending Data Shows
Jun 2, 2020
What was initially an opportunity to gain a competitive advantage—local SEO for dental practices—has now become a survival necessity as businesses worldwide are forced to expand their online visibility and offerings.
Denver, United States - June 2, 2020 /PressCable/ —
What was initially an opportunity to gain a competitive advantage—local SEO for dental practices—has now become a survival necessity as businesses worldwide are forced to expand their online visibility and offerings. According to BrightLocal, two thirds of surveyed business experts believe that Google My Business is “now more important to local marketing success” than it was a year ago. Even pre-COVID-19, the data was already showing that 77% of patients used search engines to evaluate new healthcare providers. Moving forward, this number will only increase.
This shove towards online accessibility will disrupt the already competitive world of dental practice SEO in a number of ways. First, and most importantly, it will drive a large wedge through the market, increasing the already growing disparity between practices with highly ranking local listings and those without in terms of incoming patient streams. Second, as competition for local listings continues to thicken (and as voice search continues to grow in popularity), it means that dental practices will need to embrace more specific long-tail keywords and voice-search-optimized phrasing within their content. In most cases, these increasingly urgent and technical needs will require the help of an SEO company. Before hiring one, however, it’s important for dental practices to know what they’re looking for.
The aforementioned Google My Business tool, Google’s way of providing businesses a way to create and optimize their local listings, offers a number of illuminating insights as to what exactly the search engine needs from a website to award a high SERP (search engine result page) ranking. This tool offers more than a dozen features that allow for said optimization. The most popular features include business description, photos, and posts. Trailing closely behind were reviews, Q&A, services, and videos. When an SEO company sets out to rank a particular dental practice, they need to address these categories at the very minimum.
In order to smoothly facilitate this inevitable pivot into a much more SEO-heavy future for dental practices, iVelocity Marketing is now offering an informational portal (link) that provides a plain-speak breakdown of local SEO basics for dental practices. As specialists in multi-channel dental marketing campaigns, iVelocity is leading the charge into an increasingly digital market with SEO methodologies that have proven themselves for dental practices across the country.
Contact Info:
Name: Dr. James Roman
Email: Send Email
Organization: iVelocity Marketing
Address: 303 S Broadway #200, Denver, Colorado 80209, United States
Phone: +1-720-650-7363
Website: https://ivelocitymarketing.com/
Source: PressCable
Release ID: 88960027
More News
Bank of America hit with $1.2bn fine for money laundering failings
The bank inadequately flagged transactions linked to potential Chinese money laundering networks, the Treasury said.
How China's growth shapes global cooperation and our shared future
How China's growth shapes global cooperation and our shared future
Senators Urge Trump to Reverse Diesel Deal With Putin
A bipartisan group of 12 senators called on the president to drop his decision to ease sanctions on Russia’s exports of diesel fuel, saying the deal would help Moscow continue the war in Ukraine.
Lawyer for Fed Governor Cook Denounces Trump’s New Investigation
A lawyer for Lisa Cook raised “significant concerns” over the “objectivity and fitness of the committee” assembled by President Trump as a way to remove her as a governor at the Federal Reserve.
How long will humans be needed for translation?
AI dominates the translation business, but for high-stakes work, humans are still needed.
Police Identify 42-Year Old Man Killed at Six Flags Over Georgia
The police identified the 42-year-old man who died at Six Flags Over Georgia on Monday. The company said it was temporarily closing multiple rides in the U.S. and Canada as a precaution.
Saudi employee charged with planting recording device in OpenAI office
Prosecutors say the device, wrapped in toilet paper, was found inserted in a USB port on the back of a TV in an executive conference room.
Judy Markey, Frank and Funny Voice on Chicago Radio, Dies at 82
She and Kathy O’Malley — known as “the Girlfriends” — were the rare female hosts in a major market. Their freewheeling segments included “Sex Thursday.”
Chip Stocks Tumble on A.I. Spending Fears and Rising Chinese Competition
South Korean stocks tumbled in particular, as reports of a breakthrough by a Chinese chip rival heightened concerns about competition.
Rising Interest Rates Bite Some Wall St. Banks
JPMorgan released surprisingly spotty earnings results for the third quarter, while Goldman Sachs and Citi posted better-than-expected results, reflecting a choppy trading environment.
How Climate Change Is Causing ‘the Gentrification of Seafood’
As environmental forces make fishing and harvesting more costly, the price of once-everyday fish has ballooned.
How Two Crypto Billionaires Are Making British Politics More American
A pair of low-profile entrepreneurs gave $100 million to Nigel Farage’s Reform U.K. Party. The system may never be the same.
YOUR NEWS, OUR NETWORK.
Do you have Great News you want to tell the world?
Be it updates about your business or your community, you can make sure that it’s heard by submitting your story to our network reaching hundreds of news sites across 6 verticals.